Cookie Policy
This policy explains what cookies are, how we use them, and how you can control them.
Last updated: 8 August 2026
This Cookie Policy explains how Brookswood Automotive LTD uses cookies and similar technologies on our website. It should be read alongside our privacy policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They help the site work properly, remember your preferences, and provide information to the site owner about how the site is used.
How we use cookies
We use cookies for the following purposes:
- Necessary cookies — required for the website to function and to remember your cookie choices.
- Analytics cookies — help us understand how visitors use our site so we can improve it.
- Advertising cookies — used to measure the effectiveness of our marketing and, where you consent, to personalise it.
Cookies we use
The main cookies and similar identifiers used on our website are listed below. Analytics and advertising cookies are only set once you consent to them.
| Cookie | Type | Purpose | Duration |
|---|---|---|---|
| cookie_consent | Necessary | Remembers your cookie preferences so we don’t ask again. | 6 months |
| _ga, _ga_<id> | Analytics | Set by Google Analytics (via Google Tag Manager) to measure how visitors use the site. | Up to 2 years |
| _gcl_au | Advertising | Set by Google Tag Manager to measure ad conversions and campaign performance. | 90 days |
| _fbp | Advertising | Set for the Meta (Facebook/Instagram) pixel and Conversions API to measure our advertising. | 90 days |
| _fbc | Advertising | Stores a Meta ad click identifier so an enquiry can be attributed to the ad you clicked. | 90 days |
Consent Mode
When you first visit our site, we show a cookie banner. Until you accept, non-essential cookies and tracking are set to a denied state using Google Consent Mode. Only when you choose “Accept All” or grant a category in “Manage Preferences” do we enable those cookies.
Managing your preferences
You can change your choices at any time using the cookie preferences on our website. You can also control cookies through your browser settings, including deleting or blocking them, though this may affect how the site works.
Contact us
If you have any questions about our use of cookies, contact us at info@brookswoodautomotive.co.uk or call 01329 640779.